Product Manager with 10+ years building digital products across UX, design leadership, and product management.
Experienced in complex B2B SaaS platforms, leading cross-functional teams through discovery, UX-led product strategy, and platform modernisation. Currently leading the front-end replatforming and UX transformation of an employee benefits platform used by global employers.
Experience
Benifex
Jan 2024 – Current
Product Manager
Lead product management for the Employee facing Benefits platform used by enterprise clients, focusing on platform modernisation and usability improvements.
Key Outcomes
• Leading discovery and product strategy for modernising a legacy Angular platform to React.
• Driving UX-led redesign of the employee benefits experience across the lifecycle (onboarding → enrolment → benefit usage).
• Facilitating cross-functional workshops.
• Introducing product discovery practices including user journey mapping, prototype testing, and problem validation.
• Aligning engineering, design, and business stakeholders around a scalable product vision.
Benifex
Jan 2023- Jan 2024
Senior Product Creative Manager
Bridged product design, content design and product management to improve usability and product direction.
Key Contributions
• Led project to integrate a new Wellbeing product used by enterprise clients.
• Partnered closely with UX, Content Design, and Engineering to translate early design concepts into scalable product features.
• Managed and mentored a content designer and junior engineer, coordinating work across design, engineering, and product delivery.
Creative Director
Led product design and experience strategy for an employee engagement platform delivering wellbeing, savings, recognition and learning products.
Key Outcomes
• Led UX and product experience across multiple employee engagement products, including the redesign of the core Lifestyle Savings product and the launch of new platform features from concept through to delivery.
• Defined the product experience strategy to improve usability, engagement, and adoption across the platform.
• Partnered closely with engineering and product stakeholders to deliver new modules and iterate on existing product capabilities.
• Built and led the design capability within the organisation, establishing design processes and aligning UX work with product delivery.
Design Generalist
Contributed across product design, UX, and digital product development during the company's growth phase.
Highlights
• Designed UX for multiple product features across the engagement platform.
• Worked directly with founders and engineers to launch new product capabilities.
• Developed deep domain expertise in employee engagement and workplace wellbeing software.
Wrkit
2019–2023
Wrkit
2010–2019
Education
MA Digital Media Technology
Technological University Dublin · First Class Honours
Bachelor's Degree – Genetics
Trinity College Dublin · Second-class honours (2:1)
Skills
Product Strategy
Product Discovery
Continuous Discovery
UX-led Product Development
Stakeholder Alignment
Product Roadmapping
User Journey Mapping
Experimentation & Validation
B2B SaaS Platforms
Cross-functional Leadership
People Management